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Product Marketing Manager

San Antonio, TX, USA

Job Type:

Internship

Workspace:

Remote; Occasional In-Office

Job Description

Key Responsibilities: 
  • Market Research and Analysis: 
    • Conduct market research to identify trends, customer needs, and competitors' activities. Analyze market data to develop insights that inform product positioning and marketing strategies. 

  • Product Positioning and Messaging: 
    • Develop clear and compelling product positioning and messaging tailored to government agencies. 

    • Collaborate product partner teams to understand technical features and translate them into benefits for customers. 

  • Content Creation: 
    • Create engaging and informative marketing content, including product descriptions, case studies, and presentations. 

    • Collaborate to develop visually appealing and impactful marketing materials. 

  • Go-to-Market Strategy: 
    • Assist in developing and executing go-to-market strategies for new product launches and existing products. 

  • Digital Marketing: 
    • Support digital marketing efforts, including social media campaigns, email marketing, and online advertising. 

    • Monitor and analyze digital marketing metrics to assess the effectiveness of campaigns and make data-driven recommendations. 


Requirements: 
  • Currently enrolled in a Bachelor’s degree program in Marketing, Business, or a related field. Strong passion for technology and digital marketing with a focus on product marketing. Excellent written and verbal communication skills. 

  • Ability to analyze data and draw actionable insights. 

  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). 

  • Familiarity with digital marketing tools and platforms is a plus. 

  • Self-motivated, detail-oriented, and able to work independently with minimal supervision. Strong organizational skills and ability to manage multiple tasks simultaneously.

About the Company

Tekgration LLC is seeking a motivated and enthusiastic Remote Product Marketing Manager Intern to join our dynamic team. As a Product Marketing Manager Intern, you will play a crucial role in driving the marketing strategy for our innovative IT and cybersecurity solutions, aimed at government agencies. This internship offers a unique opportunity to gain hands-on experience in product marketing, working closely with cross-functional teams and contributing to the success of our organization.

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